kratos/third_party/google/ads/googleads/v1/resources/ad_group.proto

// Copyright 2019 Google LLC.
//
// Licensed under the Apache License, Version 2.0 (the "License");
// you may not use this file except in compliance with the License.
// You may obtain a copy of the License at
//
//     http://www.apache.org/licenses/LICENSE-2.0
//
// Unless required by applicable law or agreed to in writing, software
// distributed under the License is distributed on an "AS IS" BASIS,
// WITHOUT WARRANTIES OR CONDITIONS OF ANY KIND, either express or implied.
// See the License for the specific language governing permissions and
// limitations under the License.
//

syntax = "proto3";

package google.ads.googleads.v1.resources;

import "google/ads/googleads/v1/common/custom_parameter.proto";
import "google/ads/googleads/v1/common/explorer_auto_optimizer_setting.proto";
import "google/ads/googleads/v1/common/targeting_setting.proto";
import "google/ads/googleads/v1/enums/ad_group_ad_rotation_mode.proto";
import "google/ads/googleads/v1/enums/ad_group_status.proto";
import "google/ads/googleads/v1/enums/ad_group_type.proto";
import "google/ads/googleads/v1/enums/bidding_source.proto";
import "google/ads/googleads/v1/enums/targeting_dimension.proto";
import "google/protobuf/wrappers.proto";
import "google/api/annotations.proto";

option csharp_namespace = "Google.Ads.GoogleAds.V1.Resources";
option go_package = "google.golang.org/genproto/googleapis/ads/googleads/v1/resources;resources";
option java_multiple_files = true;
option java_outer_classname = "AdGroupProto";
option java_package = "com.google.ads.googleads.v1.resources";
option objc_class_prefix = "GAA";
option php_namespace = "Google\\Ads\\GoogleAds\\V1\\Resources";
option ruby_package = "Google::Ads::GoogleAds::V1::Resources";

// Proto file describing the ad group resource.

// An ad group.
message AdGroup {
  // The resource name of the ad group.
  // Ad group resource names have the form:
  //
  // `customers/{customer_id}/adGroups/{ad_group_id}`
  string resource_name = 1;

  // The ID of the ad group.
  google.protobuf.Int64Value id = 3;

  // The name of the ad group.
  //
  // This field is required and should not be empty when creating new ad
  // groups.
  //
  // It must contain fewer than 255 UTF-8 full-width characters.
  //
  // It must not contain any null (code point 0x0), NL line feed
  // (code point 0xA) or carriage return (code point 0xD) characters.
  google.protobuf.StringValue name = 4;

  // The status of the ad group.
  google.ads.googleads.v1.enums.AdGroupStatusEnum.AdGroupStatus status = 5;

  // The type of the ad group.
  google.ads.googleads.v1.enums.AdGroupTypeEnum.AdGroupType type = 12;

  // The ad rotation mode of the ad group.
  google.ads.googleads.v1.enums.AdGroupAdRotationModeEnum.AdGroupAdRotationMode ad_rotation_mode = 22;

  // The URL template for constructing a tracking URL.
  google.protobuf.StringValue tracking_url_template = 13;

  // The list of mappings used to substitute custom parameter tags in a
  // `tracking_url_template`, `final_urls`, or `mobile_final_urls`.
  repeated google.ads.googleads.v1.common.CustomParameter url_custom_parameters = 6;

  // The campaign to which the ad group belongs.
  google.protobuf.StringValue campaign = 10;

  // The maximum CPC (cost-per-click) bid.
  google.protobuf.Int64Value cpc_bid_micros = 14;

  // The maximum CPM (cost-per-thousand viewable impressions) bid.
  google.protobuf.Int64Value cpm_bid_micros = 15;

  // The target CPA (cost-per-acquisition).
  google.protobuf.Int64Value target_cpa_micros = 27;

  // The CPV (cost-per-view) bid.
  google.protobuf.Int64Value cpv_bid_micros = 17;

  // Average amount in micros that the advertiser is willing to pay for every
  // thousand times the ad is shown.
  google.protobuf.Int64Value target_cpm_micros = 26;

  // The target ROAS (return-on-ad-spend) override. If the ad group's campaign
  // bidding strategy is a standard Target ROAS strategy, then this field
  // overrides the target ROAS specified in the campaign's bidding strategy.
  // Otherwise, this value is ignored.
  google.protobuf.DoubleValue target_roas = 30;

  // The percent cpc bid amount, expressed as a fraction of the advertised price
  // for some good or service. The valid range for the fraction is [0,1) and the
  // value stored here is 1,000,000 * [fraction].
  google.protobuf.Int64Value percent_cpc_bid_micros = 20;

  // Settings for the Display Campaign Optimizer, initially termed "Explorer".
  google.ads.googleads.v1.common.ExplorerAutoOptimizerSetting explorer_auto_optimizer_setting = 21;

  // Allows advertisers to specify a targeting dimension on which to place
  // absolute bids. This is only applicable for campaigns that target only the
  // display network and not search.
  google.ads.googleads.v1.enums.TargetingDimensionEnum.TargetingDimension display_custom_bid_dimension = 23;

  // URL template for appending params to Final URL.
  google.protobuf.StringValue final_url_suffix = 24;

  // Setting for targeting related features.
  google.ads.googleads.v1.common.TargetingSetting targeting_setting = 25;

  // The effective target CPA (cost-per-acquisition).
  // This field is read-only.
  google.protobuf.Int64Value effective_target_cpa_micros = 28;

  // Source of the effective target CPA.
  // This field is read-only.
  google.ads.googleads.v1.enums.BiddingSourceEnum.BiddingSource effective_target_cpa_source = 29;

  // The effective target ROAS (return-on-ad-spend).
  // This field is read-only.
  google.protobuf.DoubleValue effective_target_roas = 31;

  // Source of the effective target ROAS.
  // This field is read-only.
  google.ads.googleads.v1.enums.BiddingSourceEnum.BiddingSource effective_target_roas_source = 32;
}